The Strength of a Project is the Strength of its Community
We have commented here several times on the strength and power of the Trittium community. Without it the project would probably not exist, and even if it did, it would certainly not have reached anywhere near its current stage of development.
I am not referring to the investors, who measure progress merely by the level of return they receive, but their community and the strength and motivation it generates.
The viral effect that members create to attract new potential investors, the comments in the forums when they talk about the project, the articles they write or the speed with which they go to vote and get the project listed on particular Exchange or Service are just some of the things that got Trittium to where it is today with the bright future ahead that we all hope for.
We have already discussed the importance of the community in this article:
THE COMMUNITY AND TRITTIUM: A WIN-WIN RELATIONSHIP
However that is not enough, so let’s dig a little deeper.
Are we clear about the advantages of being a strong community? Do we know how all the parties involved benefit from belonging to the community and having its support?
Let’s see them both - Everyone is a winner!!!
ADVANTAGES FOR THE COMMUNITY MEMBERS
· Meeting and interacting with other like-minded people to share knowledge and answer each others questions. When you belong to a stong community, there is always someone there to connect with and to talk and interact.
· Finding different points of view. We do not all think in the same way, and that is very enriching. Consulting with others and seeing their point of view expands your own horizons and keeps you from becoming trapped in a filter bubble.
· Discovering new tools to help improve your investment strategies.
· Finding new opportunities in the support, advice and opinions on offer to help you achieve your own personal goals.
· Receiving constant feedback for your ideas and actions you can put into practice.
· In a community, ideas are shared continuously so you will find inspiration for your own ideas that you can adapt and apply.
· A sense of belonging to a group that relates to you. You’re not alone.
· Networking. Although the purpose of the group is not to sell anything, if you are indirectly reaching more people, who in turn, will name you, in this way you are building your own network and reputation.
You can see that belonging to a community such as Trittium is positive for you. Of course, it is also very advantageous for the goal of the Trittium project: medium and long term success.
THE ADVANTAGES FOR TRITTIUM OF HAVING A STRONG COMMUNITY
· Natural and organic search engine optimisation: Each post or publication made, the more you share, the more you move on the network, the better you position yourself against search engines. This is a slow process and it does not happen overnight, but it has significant advantages. Search engines will give more weight to your content and will publish it higher in search results.
· Interaction is fostered in the community. If you have a community, you encourage interaction with users. In this way you promote communication between investors and the project and maintain solid relationships.
· Users will be more likely to regularly visit your Website, Discord or Twitter pages. In turn, this increased social media presence becomes a springboard for new marketing campaigns to further increase the awareness of the project.
· It provides a forum to demonstrate your values, ethics and your way of working and allows the users to identify with you and your identity.
· Quality over quantity. The best thing is to end up creating quality followers instead of massive volumes of followers who do not truly believe in the project. In this way, those who are with you will always be with you. They will add value to your project and having earned their trust they will go on to recommend Trittium as an investment to others.
· The greater your community, the more your brand will move. More people will talk about you in networks, and even more people will be interested in what you do out of pure curiosity. This creates opportunities to find new clients or potential customers.
· By conducting surveys with the community and taking their feedback into account you will earn their loyalty. More importantly, it allows the project leaders to get to know them better. Your community is a reflection of your potential investor.
· Other projects and individuals will be more likely to want to do business, enter into agreements and create new collaborations and business opportunities with you.
· A strong community creates advocates. These are loyal investors and building advocates for your project creates free publicity for your products.
· You will gain reputation. A solid community is a real boost for the status of a project and will help pave the way to launch new parallel projects.
· It gives you the opportunity to be yourself. To be successful at the same time as being natural is one of the advantages to building your own community. If your community is faithful and loyal, it is because you have always shown yourself with specific values and principles. Never change for anything, stay firm in your beliefs, that will make you even more authentic.
As you can see, creating or belonging to a community are the two sides of the same coin, where both parties come out winning.
REAL EXAMPLES OF COMMUNITY COLLABORATIONS
What the community has done for Trittium is a lot more than any project can expect from its investors, let’s see some examples.
You can check out the community updates and guides to Trittium on Bitcointalk.
In the Discord server you will find several comments every day like this one, where members show their gratitude for the work done by the team:
And, on other social platforms:
We could feature so many more examples here but you can already see for yourself that what matters is the intention of the community and their long term belief in the project. And their patience will pay off, for sure.
To all of you: THANKS!!!!
Now let´s make this awesome project even bigger and better!!!
Originally published at medium.com on August 22, 2018.
